Why do some colors suit you better than others?
Colors do not all react in the same way on a face. When a fabric is close to your skin, it interacts directly with your complexion, your hair and your eyes. This interaction can either harmonize the whole or create an unbalanced contrast.
Three elements mainly come into play. The natural color of your skin, the shade of your hair and the color of your eyes. Together, they form a unique palette. Some external colors will naturally match it, while others will create visual dissonance.
We often talk about simple notions such as warm or cool colors, light or dark shades, or soft and intense colors. These references are not subjective. They are based on the way light reflects on your face.
It is therefore not a question of fashion, nor of personal preference. A color can be beautiful on display and not enhance you. Conversely, a color you would never have chosen can brighten your complexion.